Web, App, Advertising
— 00

Healthcare, meet financial care.

CareLynx
Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


Deliverables

Brand Development
UI/UX
Packaging
Marketing

The Brief
Carelynx is a new credit card that rewards healthy living. This novel new concept incentivizes prioritizing health through a generous rewards program tailored to those who strive to be better to their body & mind.
The Solution

The first step was to ditch the pretense, to create an approachable brand that shed the ‘institutionalized’ aesthetic of other credit card companies. Colorful gradients, with clean, easy-to-read typography laid the groundwork for a fresh, new look. 


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